As a retail store owner or visual merchandiser, can you imagine having unlimited access to seasonal fresh greenery and flowers to use in your displays? Retail Details staff visited Heritage Farm and Garden, marveling at the lovely merchandising of gifts and home decor at the store in Muttontown, NY.
Although we frequently see enticing displays in garden centers and floral stores, the use of effective visual merchandising techniques at Heritage Farm & Garden is especially notable. The image above represents a number of effectual display methods:
- creating height through stacking on a tabletop
- utilizing the floor space to feature merchandise
- featuring various sizes and multiples of products for visual interest and to represent the assortment available
- cross-merchandising to incorporate non-garden-related items, such as picture frames and candles
What’s your favorite element in these display examples? Leave us a comment.
The entryway display is the first interior impression when shoppers enter a store. Customers who arrive at Heritage Farm & Garden to buy a shovel are immediately aware that this store has what they need and MUCH more!
The exterior is equally as charming:
Want to see more? Visit our Facebook page @theretaildetails and Instagram page @retaildetails and Pinterest boards and you can read more from Becky Tyre in the retail and visual merchandising columns written for Gifts & Decorative Accessories. Stay tuned for upcoming seminars, panels and Becky’s 2018 speaking engagements, too.
Stay Display Inspired!