Visual merchandising pictorial: the product as the primary focus. Enter Sockerbit, which means “sugar cube” in Swedish. On Christopher Street in the West Village area of New York City, the owners of Sockerbit designed a clean, open, white retail space where the center of attention would be the sweets – their colors and shapes. The store has all white cabinetry and the candies are in clear bins allowing the product to be the primary focus. The Sockerbit shop keeps things sweet, simple and Swedish!

From the New York International Gift Fair, August 2011:

Black electrical tape was used to simulate shelves in the booth of Lazy Oaf, a brand from the UK, exhibiting at the NYIGF. The clever, almost comical, booth design, sets the tone for the fun cards and accessories on display in the booth. It looked even more 3-D in person. This booth was as eye-catching as many of the booths that had much more elaborate displays. Once again, the focus is on featuring the product.

It was not the first NYIGF show for Wakami, but it was the first time they had their own booth. Nice job!

This blog post opened with a Swedish store in the US, so sharing displays from an American store in Stockholm is only fitting – and represents the summer of Retail Details travels.

Woolrich offers men’s and women’s clothing that has embraced the outdoor lifestyle since 1830.

I’ve always enjoyed how their displays fit the theme of being the “Original Outdoor Clothing Company”.

Their small store in Stockholm is no exception. The industrial fixtures and concrete floors are softened by the use of their signature displays of books.

Do you have retail store displays that you think would be of interest to Retail Details readers? You can submit pictures via email to be considered for blog inclusion. See the ABOUT page on the blog for an email address. We also feature unique store displays on our Facebook Page. This blog is sponsored by the advertisers in the sidebar. Please consider visiting their websites and email us if you’d like information about becoming a sponsor.

Stay display inspired!

~Becky

Becky Tyre is the owner of the Retail Details blog at SwirlMarketing.com and visual merchandising consultant, speaker and writer. Becky is also the Trends Editor at GIFT SHOP Magazine.