Thanks to all the stores who submitted pictures as entries for the Retail Details New Year Store Display Contest. We are working on ideas for the next contest. View finalists and winners, click here.
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Contact: Becky Tyre
Retail Details Announces National Store Display Contest Winners
January 15, 2011 – Retail Details (www.swirlmarketing.com), a national visual merchandising company and creative blog, announces A. Dodson’s of Suffolk, Virginia, as the first place winner in their New Year Store Display Challenge. This two-phase contest invited independent retailers to submit pictures of their creative store displays to qualify for the main event. Over 40 retail stores submitted contest entries. Finalists were chosen in November and were each shipped an identical box of props to create a New Year’s display during the first week of 2011.
A first prize of a $250 gift certificate for retail supplies at Gully’s Discount Store Fixtures is being awarded to A. Dodson’s and a second prize of a custom-designed store display from The Display Lab will be awarded to Greetings From Geralyn of Asbury Park, New Jersey.
The judges included experts in the areas of home decor, floral design, product development, and visual merchandising. All displays were judged on creativity, originality, product representation, and visual merchandising techniques. Finalists were required to use all provided props and were allowed to add additional props and merchandise when positioning and photographing their display in either a store window or an in-store display. The judges were J. Schwanke of uBloom and JTV, Karen Benson, ASID, of Karen L. Benson & Associates and Justin Whittaker, Merchandise Manager at DSW Shoes.
About Retail Details:
Retail Details provides visual merchandising consulting to retail stores and wholesale showrooms through visual merchandising designs and procurement of store display props. The Retail Details blog features store display photos and commentary provided to inspire creative store displays. The blog began in 2009 and has been viewed over 3 million times.
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