Retail Roadtrip Atlanta, GA part one

The last few months have found us in Atlanta, GA several times for business and for pleasure. Of course, when your job involves store visits and showroom visual merchandising, business IS pleasure! What a nice surprise to find so many new shopping destinations in the city.

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The Merchant at Krog Street Market

First stop: Krog Street Market. Located along the BeltLine trail, the mixed use space is designed to be as authentic as the 1920’s warehouse it’s built into. It’s called a food hall, but is home to some very interesting retail offerings, as well.

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The Merchant at Krog Street Market

A supplier of industrial chic wares, general gifts, stationery, and home furnishings, The Merchant carries brands like Rifle Paper and Fishs Eddy. One of the first displays I noticed was this intriguing set of ladder shelves:

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In for a closer look, the rope accents are perfect to complement the beautiful wood of the thin shelves. The orange is just the right shade to catch customers’ attention.

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The Merchant at Krog Street Market

The main building retains some of the industrial, warehouse feel, but with added modern touches in the food and retail spaces.

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Krog Street Market food hall, Christmas 2015

Mosaic patterns in the wood add warmth to the communal eating area (pictured above). Some of the retail areas appear to be pop-up shops and others have more permanent fixtures, like the lovely space of Mama Soap Co:

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Krog Street Market is the second location for The Merchant. We visited The Merchant at Howell Mill on a different day. The expectations were high, having seen the newer location, but we were not disappointed in the least!

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The Merchant at Howell Mill, Atlanta GA

This location also has a giant hanging canoe and I was in awe of all the beautiful vintage props in both of their stores. Here’s a closer look at the ornament display:

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I could write an entire blog post about the vintage pieces in this store and maybe I will after gift show season! The cubbies in this area were so perfectly charming and one of my favorite areas of the store:

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Did you notice that the tree has no ornaments or items for sale? That would normally be a visual merchandising no-no to give up such prime selling space, but the designers utilized display space so well throughout the stores, that I got over it. I found myself really digging the white lights trees, having seen the impact at both of their stores.

Before leaving the West Side area, I noticed a Shop Local store window. (Cue the sound of screeching brakes!)

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Crafted Westside

Inside Crafted Westside, vignettes filled the large space. Some were individual artists and others were cross merchandised with complementary product lines. All merchandise seemed to be artist-created, few duplicates and with a nice variety of products and price ranges, this is anything but a craft show moved indoors!

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Crafted Westside

Most of the fixtures reflected the handmade vibe and such a cute sandwich sign out front, too:

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Next stop: Ponce City Market, so stay tuned for a history lesson and some superb visual merchandising inspiration soon!

Meanwhile, if you are attending AmericasMart this week for the gift and home show, I’d love to meet you. I am moderating a panel of super-star retailers on Saturday, January 16 at 2PM. Details on the website under the events tab.

Not going to Atlanta this time? I’ll be in NYC at the end of the month, presenting a seminar about retail trends at NY NOW. 

Follow Retail Details blog on social media to see display images from the trade shows. Links to my social media sites are in the blog sidebar.

Hope to see you soon. Stay display inspired!

~Becky

Focus on store fixtures

A few of my favorite displays of late…

This concept is not exactly new, but it works so well as a children’s store! This image is from Piccino Kids Wear in Valencia, Spain. Retail Details will be in Madrid in January, but might plan a day-trip to Valencia just to see the rest of this store.

On our New England trip last month, we found a lovely small town with a great street full of independent boutiques. One of them was Toney Toni in Katonah, NY. This upscale apparel store has the most awesome fixtures. Custom made of copper pipes, they have wall fixtures with shelves and hooks and…

…even a copper pipe dress form. My pictures do not do it justice. The fixtures really make the store displays unique!

Even the jewelry displays continue the copper pipe theme.

Earlier in that trip, we found another small town with numerous indie stores to visit. One of our favorites was Peace Love and Chocolate  in Stockbridge, MA. By far the friendliest (and tastiest) store we found, they have much more than sweets.

They have an entire wall of display shelves with specialty gifts, teas and tea accessories. The bow-front shelves made a lovely wall.

The attention to detail made the displays look almost styled as though they were prepared for a catalog shoot, yet approachable. Well done!  The dark chocolate, caramels and petit fors we purchased were quite a treat, as well.

Another example of superb attention to detail in display is from Another Season in De Motte, IN. A basic shelf display unit features fall home decor merchandise. Note the effective placement of merchandise and props.

We love to hear from you and see your displays, so email us your images to share and visit us on facebook for lots more DISPLAY INSPIRATION. As always, thanks and stay display inspired!

Retail Details blog, Becky Tyre, Swirl Marketing~Becky

Heavy metal store displays: Retail Details

Custom fixtures. Rock on!

Steel rebar, custom welded for cd display racks. 

Stenciled, vinyl record albums double as retail signs to define the music genre areas.

Industrial tubes form the base of the cash wrap.

Custom curved counter for books, magazines and local music news.

From their website, “We’re an independent record shop and we’re independent minded. We love our home in Orlando and we want to share it with everyone, especially you! So come on by…” Park Avenue CDs. We accepted the invitation in August and wish the pictures could better capture the vibe of this great shop!

Park Ave CDs  is a member of  The Coalition of Independent Music Stores (CIMS). To locate an independent music store near you, see their website, http://www.cimsmusic.com/

For those who have inquired about a store display contest this year, the announcement will come soon and it’s going to be exciting!

Stay display inspired!

Retail Details blog, Becky Tyre, Swirl Marketing~Becky

Becky Tyre is a visual merchandising consultant and the owner of the Retail Details blog at SwirlMarketing.com . Becky is also the Trends Editor at GIFT SHOP Magazine.

Doors in store (displays): visual merchandising ideas

Retail Details is excited to welcome Chelsea Redfern as our marketing intern. She will be guest blogging, beginning today:

One of my favorite “day off” activities during the summer is flea marketing. As Becky said in my intro, I help manage my mom’s boutique. When we are in a shop funk, we like to explore flea markets for inspiration (oh yes, and the fabulous tea room lunches aren’t so bad either). We were in such place a few weeks ago and found ourselves wandering the aisles of our favorite places around the Ozarks. Here in the aisles of Relics  (a popular flea market in Springfield), I found inspiration and it prompted me to think beyond the “norm” of displaying technique, and open the doors of possibilities.

I first found this booth and didn’t even realize it was a re-purposed door. The door was used not only to create a display surface by attaching a shelf to the door, but also as a wall separating the area into different segments. How fun would this be for a storefront window display? I envision a cute sign hanging within the walls of the white frame, “Come in and stay awhile.”

There are so many possibilities for layering this door/shelf combo with other little tables and elevators to display purses, shoes, holiday décor, and the list goes on. This door/shelf display could even be stationed in a shop as a little floating jewelry play station with a mirror hanging for customers to try on pieces to see what they like best. Display from Franklin’s Flowers.

I want to try this in our shop: attaching various sizes together to form floating display walls for merchandise. This could be a creative way for a shop with little wall space to create different dimensions and resourceful use of space. The wire baskets add a whimsical touch yet it keeps the display light and crisp keeping the attention more so on the merchandise. Display from Catching Fireflies.

What are some ways you stay display inspired? Not only is the Retail Details blog a great tool for keeping a shop fresh and exciting for customers to want to be in, but also a great place for sharing how you stay in love with your shop. Feel free to leave comments by clicking “comments” below each post. As Becky leaves for the NYIGF show, I’m headed to market for the Dallas Apparel show and hoping to come across some fab fall finds!
Chelsea