Archive for the ‘Unusual Store Displays’ Category

Heavy metal store displays: Retail Details

Monday, October 17th, 2011

Custom fixtures. Rock on!

Steel rebar, custom welded for cd display racks. 

Stenciled, vinyl record albums double as retail signs to define the music genre areas.

Industrial tubes form the base of the cash wrap.

Custom curved counter for books, magazines and local music news.

From their website, “We’re an independent record shop and we’re independent minded. We love our home in Orlando and we want to share it with everyone, especially you! So come on by…” Park Avenue CDs. We accepted the invitation in August and wish the pictures could better capture the vibe of this great shop!

Park Ave CDs  is a member of  The Coalition of Independent Music Stores (CIMS). To locate an independent music store near you, see their website, http://www.cimsmusic.com/

For those who have inquired about a store display contest this year, the announcement will come soon and it’s going to be exciting!

Stay display inspired!

Retail Details blog, Becky Tyre, Swirl Marketing~Becky

Becky Tyre is a visual merchandising consultant and the owner of the Retail Details blog at SwirlMarketing.com . Becky is also the Trends Editor at GIFT SHOP Magazine.

Doors in store (displays): visual merchandising ideas

Thursday, August 11th, 2011
Retail Details is excited to welcome Chelsea Redfern as our marketing intern. She will be guest blogging, beginning today:

One of my favorite “day off” activities during the summer is flea marketing. As Becky said in my intro, I help manage my mom’s boutique. When we are in a shop funk, we like to explore flea markets for inspiration (oh yes, and the fabulous tea room lunches aren’t so bad either). We were in such place a few weeks ago and found ourselves wandering the aisles of our favorite places around the Ozarks. Here in the aisles of Relics  (a popular flea market in Springfield), I found inspiration and it prompted me to think beyond the “norm” of displaying technique, and open the doors of possibilities.

I first found this booth and didn’t even realize it was a re-purposed door. The door was used not only to create a display surface by attaching a shelf to the door, but also as a wall separating the area into different segments. How fun would this be for a storefront window display? I envision a cute sign hanging within the walls of the white frame, “Come in and stay awhile.”

There are so many possibilities for layering this door/shelf combo with other little tables and elevators to display purses, shoes, holiday décor, and the list goes on. This door/shelf display could even be stationed in a shop as a little floating jewelry play station with a mirror hanging for customers to try on pieces to see what they like best. Display from Franklin’s Flowers.

I want to try this in our shop: attaching various sizes together to form floating display walls for merchandise. This could be a creative way for a shop with little wall space to create different dimensions and resourceful use of space. The wire baskets add a whimsical touch yet it keeps the display light and crisp keeping the attention more so on the merchandise. Display from Catching Fireflies.

What are some ways you stay display inspired? Not only is the Retail Details blog a great tool for keeping a shop fresh and exciting for customers to want to be in, but also a great place for sharing how you stay in love with your shop. Feel free to leave comments by clicking “comments” below each post. As Becky leaves for the NYIGF show, I’m headed to market for the Dallas Apparel show and hoping to come across some fab fall finds!
Chelsea
 

Three beds, some scales and a bar of soap

Wednesday, February 23rd, 2011

Fitts Company, Walla Walla, Retail Details blog, Visual merchandisingIf you are like me, your Mom told you to keep your shoes off the bed. I don’t think the rule applies to this retail display at Fitts and Company in Walla Walla, WA. Here are three displays where the retailers take advantage of the sleep space to show off more than linens. HiHo Home Market, in Gardiner in the Hudson Valley, NY, has numerous themed rooms and this bedroom contains an interesting product mix, combining old and new merchandise in a display built around a black and white theme. The Miller House, a home decor and interior design shop, features linens, books, fragrance sprays and flowers in a cozy bed display at the shop in Stephens City, VA.

Hiho Home Market, The Miller House, Retail Details blog, Visual merchandising, store display

Sweet Anthem Jewelry, Retail Details blog, Visual merchandising, store displayAt Sweet Anthem Jewelry in Salem, MA, painted driftwood serves as accessory displays for belts and jewelry. Natural elements are a popular display trend and this one is cleverly assembled.

Craftland, Retail Details blog, Visual merchandisingPink fabric is strategically placed beneath rectangles of plexiglass on this jewelry display table at Craftland Shop in Providence, RI. This is my favorite idea of the week and I appreciate the way they used varying sizes of plexiglass and staggered the sizes of the colored fabric, as well. Very effective technique. Numerous possibilities.

Home Design Studio, Columbus, TX, Retail Details blog, Visual merchandising, store displayDisplay tip: Note how this presentation has several bars of soap unwrapped within the display.  This makes it very clear what is in the lovely packaging and exhibits the fact that different colors are available. Thanks to Home Design Studio in Columbus, TX,  for sharing an example of this display technique.

Cake Vintage, Nashville, Retail Details blog, Visual merchandisingUnless you are new to the Retail Details blog, you likely know of my love of and obsession with visual merchandising props and there-fore explains my other job as a prop shopper and display designer for The Display Lab. One of my favorite props are scales. I like this hanging scale in a display at Cake Vintage in Nashville, Tennessee. There is something quite pleasant about mixing the industrial look of the scale with the delicate teacups and such “odd mixtures” catch a customer’s eye.

Patina Green, Retail Details blog, Visual merchandising, store displayIn a more traditional scenario, a scale displays vegetables at Patina Green Home and Market in McKinney, TX. I love how they mixed wire, wood and straw baskets, the usage of differing heights within the display and the consistent, appropriate signage. Well done!

Thanks for reading the Retail Details blog. I hope you will join me as we continue the conversation and share display ideas on Facebook (Retail Details Blog) and Twitter(@Retail_Details). I invite you to submit display pictures to be considered for blog inclusion. You can email pictures to SwirlMarketing(at)comcast(dot)net. Be sure to include your store location and website information. I visit hundreds of stores every year and may be in your area later in 2011. Retail Details loves to shop local!

Over the next few months, I will be having a few guest bloggers write for the Retail Details blog. Contact me if you’d like to be considered. I have two spots open at this time.

Stay display inspired!

Retail Details blog, Becky Tyre, Swirl Marketing~Becky Tyre

STORE DISPLAYS: Male Mannequin Favorites, Bracelet Displays, Merchandising Clear Glass Items, and A Big Dose of PINK

Friday, October 8th, 2010

NOTE: Click “Display Contest” under PAGES in the sidebar of this blog (on the right, over there>>>) to read about the Retail Details Store Display Contest and how to enter.

Retail Details, Store displays blog, Visual merchandising, My Suit
MY SUIT – New York, NY

In a made-to-measure men’s suit store, you expect to choose between single or double breasted, two buttons or three, pleated or flat front, buttons or cuff-links,  but at My Suit in New York City, you can choose the vest as shown on the orange or on the blue mannequin. WHAT? (insert sound effect *here* tires screeching to a halt). Brightly colored mannequins in a men’s tailor shop? Absolutely, if done correctly. The poses are the key to this mannequin success story at My Suit.  Maybe the Yankee’s won or the DOW is up, but these mannequins are pumped up and ready to celebrate amidst a world of navy, black and gray. It’s refreshing to see a modern store design in this fashion genre. Hat tip to the store designers and visual merchandisers! (Cue the theme from Rocky *here*).

Home decor stores, florists and gift shops struggle with clear glass containers and how to display them. A few ideas to consider:

2000 A.D. Concepts in Floral Art (left) in Atlanta, GA and The Miller House (right) in Stephens City, VA

Flowers, fruits and vegetables bring life to clear glass vases, bowls, cylinders, pitchers and other glass vessels whether they are part of your product mix or used as display props to enhance other merchandise. With apologies, in advance, to my friend J M.H. Schwanke over at UBloom, you can use fresh or faux fruit, flowers & veggies. Use fresh if you are able to monitor and change the display frequently or you can use paraffin oil to preserve the items if you are displaying them submerged. Another idea is to use obviously “fake” products like sparkly glass apples or cloth tomatoes. I am currently researching faux food display prop sources for the guys at The Display Lab. If you know of any good sources, please email me the link or contact info. Thanks!

Retail Details - At Mary's - Store display blog, October 2010

Which way is up? I look through a lot of pictures every week. You are all so kind to send them via email or link me to your facebook albums. I get so excited when I see the same prop in various settings and configurations. In this case, At Mary’s, a “much-more-than-just-gifts” shop in Bardstown, KY, features china inside a crown – or is it a cake plate? In good visual merchandising, there are no labels. Intended uses can be ignored. Be creative. Disregard “this side up” stickers.

Retail Details - Unique Expressions - Store display blog, October 2010 Fence posts, cut in various lengths make up these  jewelry displays at UniquExpressions in Pine Mountain, GA. It’s such a simple way to create texture and height in a display and I like that they are used vertically and horizontally. I especially appreciate the way the watch bands are featured more prominently as they are positioned around the posts.

Retail Details - Brussels Sprouts - Store display blog, October 2010
Brussels Sprouts – Newton, MA

Three mannequin forms. Three clothing colors. It’s not a display rule, but it is an effective technique as shown at Brussels Sprouts Kids in Newton, MA. Actually, there are numerous things “done right” in this display. Note that the are skirts are placed on both sides with pants in the middle. Note that the center form is taller. Note how the outerwear, both in black, bookends the display story.

Retail Details, Store displays blog, Visual merchandising, Painted Door

The Painted Door in Oklahoma City shows a little whimsy in this display of bracelets and watches. Besides, why display on two arms, when you can use eight?  This is a fun example of a full-round display, as well.

Retail Details - Amberella - Store display blog

 In honor of October being Breast Cancer Awareness Month, I’ve been waiting to share Amberella with my blog readers. Amberella Gallery and Boutique  in Philadelphia, PA takes their pink so seriously that they painted ALL their display items – furniture, fixtures, frames, forms and even the floor - PINK. Perhaps it’s not the right shade for everyone, but it certainly has impact. Gotta love a shop with personality!

As always, thanks for taking the time to read the Retail Details blog. I hope you will consider entering the current Retail Details New Year Store Display Contest  sponsored by Midwest CBK, Gully’s Discount Store Fixtures, Country Business Magazine, and The Display Lab. Finalists will be provided with props to keep and check out the great prizes, too.

Until next time… stay display inspired!

Retail Details blog, Becky Tyre, Swirl Marketing

 ~Becky