Archive for the ‘Unique Displays’ Category

Natural elements in store displays

Thursday, December 15th, 2011

Visual merchandising with natural elements is popular in all types of retail stores and for catalog photography staging.

Tweed Baby Outfitters uses branches as fixture bars for hanging apparel and stumps for display risers for shoes. This store for babies and toddlers is located in the popular shopping area of Edgehill Village in Nashville TN.

These unique wall displays for jewelry at Umba Creative Coop in Boulder CO, are made from bark pieces, twigs and stump slices.

Felt birds and acorn bookends fit well in the merchandise mix with jewelry on branches in this display window at Trinket in Burlington VT.

Floral, greenery and shells are strategically placed in the jewelry and accessory display cabinets at Details in Winter Park FL.

Vintage props and dried flowers create a lovely vignette for this blue pottery display at The Farmhouse Store in Westfield NJ.

Retail Details blog, Becky Tyre, Swirl Marketing~Becky

Stay display inspired!

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Becky Tyre is a visual merchandising consultant and the owner of the Retail Details blog, also on facebook. Becky is the Trends Editor at GIFT SHOP Magazine. You can also join Becky for discussions about trends in retail, products and displays as one of the contributors on the GIFT SHOP Magazine facebook page.

Fall store displays, trends & techniques

Tuesday, November 1st, 2011

Autumn, the year’s last, loveliest smile. ~William Cullen Bryant

As the orange transitions to gold, store displays are full of warm hues this time of year. A Day In The Country in Hendersonville, NC, mixes bronze and gold for a beautifully coordinated fall display. Bronze is very popular in home decor and fashion accessories. I expect to see it mixed with other metals in elegant Christmas displays later this year. Notice how seamlessly the metal chair is integrated into this display.

Don’t you love the bike in this fall display at French Cuff Consignment in Sacramento, CA? It has several nice compartments for displaying products. If you look closely you can see how well it is positioned among the other two display pieces without blocking the apparel display.

Sometimes, it’s all in the details. A ladder display provides height in this fall display at Dedrick’s Pharmacy and Giftsin New Paltz, NY. The display also exhibits an effective use of layering the products on the table by staggering the height of the lifts for the plate displays. The colors and patterns are arranged perfectly with just a small pop of yellow to draw customers in. This is a wonderful example of effective visual merchandising.

I notice a trend at A. Dodsons in Suffolk, VA. They love to use unusual coverings for walls and other display surfaces. Last year, they had a wall of corks and a fireplace covered entirely in candy. This year they have defined their pet area by creating a wall design comprised of dog bones. Unexpected twists are a great way to draw attention to an area of your store. If you create interesting, unique displays on a regular basis, your customers will come in looking for that next clever example. Inspire your customers with your displays.

Stay display inspired with visual merchandising examples, tips and observations on the blog and on the Retail Details Facebook Page. You can also join Becky for discussions about trends in retail, products and displays as one of the contributors on the GIFT SHOP Magazine facebook page.

Submit photos for blog consideration by emailing them to swirlmarketing(at)comcast.net

Retail Details blog, Becky Tyre, Swirl Marketing~Becky

Becky Tyre is a visual merchandising consultant and the owner of the Retail Details blog at SwirlMarketing.com . Becky is also the Trends Editor at GIFT SHOP Magazine.

Displayvorites: staff picks, store displays

Monday, September 19th, 2011

We love visual merchandising! Retail Details blog reviews hundreds of store display pictures every week. In this bonus blog post we share a few favorites.

Chelsea’s pick:

This is one of Chelsea’s favorite displays at the Baglady Boutique in Springfield, MO. The bed is an old twin bed, painted a beautiful shade of brick red. They change the bed and accessories to match the season or to showcase new bedding designs. Additional quilts are hung on the wall in a way that encourages customers to touch them and to see the reverse sides. Accessories are displayed on the bed and numerous rugs peek out from beneath. 

Chelsea Redfern is an intern at The Retail Details blog and is a visual merchandising princess ;-)

Becky’s pick:

There are no fashion faux paws in Naples, Florida, because the pampered pets are outfitted from Pucci & Catana Luxury Pet Boutique. Their pet beds, food dishes and water bowls are displayed in a white wall unit worthy of the designer handbags in surrounding stores in the upscale shopping area known as Fifth Avenue South.

Visit the Retail Details Facebook Page for many more display examples and stay updated by joining us on Twitter, too.

Stay display inspired!

Retail Details blog, Becky Tyre, Swirl Marketing~Becky

Becky Tyre is the owner of the Retail Details blog at SwirlMarketing.com and visual merchandising consultant, speaker and writer. Becky is also the Trends Editor for GIFT SHOP Magazine.

 

Summer store displays and Retail Details blog news

Friday, July 29th, 2011

I’m convinced that whoever wrote the song about the lazy days of summer was not in the wholesale or retail gift business. Not in the United States, at least.  The summer gift shows are in full swing and keeping the buyers and showroom staff and reps quite busy. I’ll be at the Orlando Gift Show on Sat., 8/6 and then off to New York for the NYIGF show that begins the following weekend. Watch for my Retail Details press badge and I hope you’ll stop me to say Hi. Scroll down for some fun news at the end of this blog post.

Summer Displays:

Oars are used as hang rails in this summer display at Periwinkle of Potomac Greens in Alexandria, VA. Suspended with boat rope, the oars are the right diameter for hangers and make a clever display in their swimwear area.

Porter Square Books is an independent bookstore in Cambridge, MA. They always do a nice job of creating displays around holidays and various themes, like gardening, movies or events like poetry month or graduation. They have several summer displays, one that features books about traveling around New England, which became a store event in June. Their “book it to the beach” display is complete with a sand castle and books for all ages.
Rice is a Danish homewares and accessories company, known best for their colorful melamine and storage solutions that are fun and functional. They sponsor store display contests for their retail customers worldwide. This company REALLY encourages creative retail visual merchandising and I will be featuring more of their stores in the future. This summer display is from the Rice Ting Bergen store in Norway. The mini-fridge is just the right size for the kids summer snack containers. It catches the eye by being painted bright green, inside and out.
This display at Hollies on the Avenue has a sophisticated, natural, beachy feel. Hollies is a specialty shop for gifts, home accents, and “surprises” in Barrington, RI, and caters to residents and visitors.
Showroom Displays:
A great source of display inspirations, showrooms at the markets are a proven resource for display ideas.
This scarf display is in the Lindsay Phillips area of the OneCoast showrooms.  A rope ladder display can be a versatile piece for presenting merchandise. Neutral in color, it shows up well against a color wall, as shown here, but is not distracting. Another version are the rope ladders that are available at boat stores and bring a nautical theme to a summer display.
Some displays use props and some are products on traditional fixtures. At the Greenleaf Gifts showrooms in Atlanta and Dallas, they built some props out of their product.
They used sachet packets for the scent Velvet Woods, adding feathers to construct these colorful peacocks in their showroom windows.  They turned out great and caused quite a buzz around the marts.
Announcement:
Please join me in welcoming Chelsea Redfern, who recently joined Retail Details as an intern. Chelsea is in her last year of college and will graduate with a BA in Marketing, Advertising and PR. Chelsea manages her Mom’s shop, Baglady Boutique, in Springfield, MO. Chelsea grew up in the retail business.
In her own words: 
“When I’m not at the shop, I love to create in the kitchen or get lost in the midst of a fashion or foodie blog. I took this internship with Becky because I thought it would be a great experience for me to work with two things I love: blogs and retail. I’m very excited to learn from her and this experience. So, in short, I’m a 20-something aspiring shop girl who in the midst of trying to finish college also lives the life of a fashionista, chef, blogger, daughter & friend.”
Chelsea will be contributing to the blog and helping to plan our next store display contest. She will research and analyze displays and also help me with research for my other writing assignments. I am thrilled to have Chelsea on the Retail Details team and look forward to her perspective, ideas and retail knowledge.
Retail Details blog, Becky Tyre, Swirl MarketingStay display inspired!
~Becky Tyre

Becky Tyre is a Florida-based journalist, visual merchandising consultant and display designer. She writes about retail topics, blogging and visual merchandising for national and trade publications. You can read her most current articles in Gift Shop Magazine. She is the owner and writer of the Retail Details blog at www.SwirlMarketing.com You can reach Becky via email at SwirlMarketing@comcast.net