Branching Out: Store Displays

Birch_A_title_image It’s hard to think of a display trend more prevalent than the use of birch in visual merchandising this past year or so. I’ll share a few of my favorites from the collection of images I call Branching Out. Enjoy and stay display inspired!

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Anthropologie may have started this trend.

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Anthropologie, Naples FL. Image credit: Loran Tyre, Retail Details blog

Roost & Co., Beverly, Massachusetts

Roost & Co., Beverly, Massachusetts

Fortunata Display at AmericasMart Atlanta

LL BEAN

LL BEAN

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Marie Belle NY

Birch_risers

Two's Company Cupcakes and Cartwheels display at NYNOW

Two’s Company display at NYNOW

Laurel Denise jewelry display at NYNOW

Laurel Denise jewelry display at NYNOW

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Birch display DIY using foam core

Birch display DIY using foam core

Birch display DIY: paper

Birch display DIY: paper

SANTA via Faith Bartrug Design

SANTA via Faith Bartrug Design

BIRCH via Tripar Displays

BIRCH via Tripar Displays

And finally, this is the inspiration for an upcoming jewelry display…

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…so stay tuned to see how that turns out.

Stay display inspired!

 

Happy New Year – Welcome 2016!

Happy New Year. Cheers to new opportunities and successes big and small!

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Let me know if there’s any way we can assist with your business this year. We look forward to fun collaborations, display contests and seminars and speaking opportunities.

Stay display inspired! ~Becky

 

Stores That Shine! Display Contest Launch

Click here to start voting!

August 2015: Paddywax Candles, Gifts & Decorative Accessories and Retail Details blog join forces to sponsor the Stores That Shine! store display contest. Brick and mortar stores in the US are invited to submit images of displays that include Paddywax Candles for a chance to win a bundle of prizes including free product, a magazine feature, a visual merchandising consultation and magazine subscriptions. Scroll to the bottom image in this post to view the contest flyer with details and visit http://bit.ly/GDAcontest for the official rules and entry instructions.

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Need some ideas and inspiration for candle displays? Here are a few from Paddywax Candles social media pages and pinterest boards.

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Showrooms at the gift shows are great resources for display ideas. Take notes and pictures when at market. Many of the showrooms and vendors post pictures on instagram and facebook, so follow your favorites for more inspiration!

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Browse magazines, blogs and gift guides for display theme inspirations.

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Photograph your displays with social media in mind and search instagram for flatlay ideas that provide inspiration for display combinations and interesting use of props.

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Customers like to see products in use and styled in realistic settings, so they can envision the merchandise in their homes.

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Cross merchandise brands and products for visual interest. Contest entries may contain products from other lines mixed with Paddywax Candles.

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Submissions will be accepted through October 9, 2015 and the winner will be announced on December 1, 2015.

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GOOD LUCK in the contest. We can’t wait to see your STORES THAT SHINE!

 

 

Focus on store fixtures

A few of my favorite displays of late…

This concept is not exactly new, but it works so well as a children’s store! This image is from Piccino Kids Wear in Valencia, Spain. Retail Details will be in Madrid in January, but might plan a day-trip to Valencia just to see the rest of this store.

On our New England trip last month, we found a lovely small town with a great street full of independent boutiques. One of them was Toney Toni in Katonah, NY. This upscale apparel store has the most awesome fixtures. Custom made of copper pipes, they have wall fixtures with shelves and hooks and…

…even a copper pipe dress form. My pictures do not do it justice. The fixtures really make the store displays unique!

Even the jewelry displays continue the copper pipe theme.

Earlier in that trip, we found another small town with numerous indie stores to visit. One of our favorites was Peace Love and Chocolate  in Stockbridge, MA. By far the friendliest (and tastiest) store we found, they have much more than sweets.

They have an entire wall of display shelves with specialty gifts, teas and tea accessories. The bow-front shelves made a lovely wall.

The attention to detail made the displays look almost styled as though they were prepared for a catalog shoot, yet approachable. Well done!  The dark chocolate, caramels and petit fors we purchased were quite a treat, as well.

Another example of superb attention to detail in display is from Another Season in De Motte, IN. A basic shelf display unit features fall home decor merchandise. Note the effective placement of merchandise and props.

We love to hear from you and see your displays, so email us your images to share and visit us on facebook for lots more DISPLAY INSPIRATION. As always, thanks and stay display inspired!

Retail Details blog, Becky Tyre, Swirl Marketing~Becky