Display Trends: Paper Cuts and Fashionable Folds

Fresh from the visual merchandising and store display trade shows in the USA and Europe, several trends were evident. Two of our favorites were textures and paper.

Retail Details blog visual merchandising zoe bradley louboutin cabana window

The paper trend in visual merchandising is not new, but is trending up as more designers and visual stylists learn the technique and embrace laser cutting as an art tool. You have probably already noticed supersized flowers in store windows this spring! We will feature flowers in a blog post soon, but today we’d like to share one of our favorite paper-themed store windows: Zoe Bradley for Louboutin.

Retail Details blog visual merchandising zoe bradley louboutin paper swimsuit

Intricately cut paper swimsuit designed by Zoe Bradley for Louboutin.

 

Retail Details blog visual merchandising zoe bradley louboutin

Louboutin Cabana Window

At the forefront of the paper trend has been the amazingly talented paper sculptor Zoe Bradley. Known for her retail windows installations, she creates paper sculptures and clothes with intricate tailoring techniques and the type of craftsmanship you might expect at a couture design fashion house.

Retail Details blog visual merchandising zoe bradley louboutin paper window closeup

Paper window by Zoe Bradley for Louboutin

 

Stay display inspired!

Retail Details blog, Becky Tyre, Swirl Marketing

 

~Becky

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All images in this blog post are courtesy  Zoe Bradley Design

Store display ideas and visual merchandising solutions

Looking for display ideas for the holidays?

Snowmen make cute store window props. Accessorized accordingly, they can even be left up after Christmas. Make your own snowmen out of anything round that can be altered and stacked in various sizes.  Image courtesy of Beehive Co-op.

Candelabras and candle sticks are ideal for featuring small round items, like ornaments during the holidays. This also makes a cute Easter display with eggs. I got this idea from French Nest, a lovely shop in Orlando, FL and also located inside one of our newer favorite stores, Adjectives Market in Altamonte Springs.

On our recent trip through NY, CT and MA, it was exciting to find many small towns that had at least 5 independent retailers to visit. One of the larger towns on our New England tour, New Canaan CT was having a chamber-of-commerce sponsored retail & restaurant event on the day we visited. Sadly, many of the retailers were not open after 7pm even though the event was scheduled until 9pm. However, we found several nice shops with displays worthy of notice.

Barely open a year, The Summer House is a lovely home decor store with furnishings, gifts and art. It is one of those stores where everything has a place and looks like it belongs there. You can imagine each item in your home — a tribute to good merchandising. A favorite display piece is the drum pictured above.

We fell in love with their long credenza display, too. Next door to The Summer House is a stationery and gift store, M Milestones. One of the busier stores on our stroll through town, M Milestones had a clever hanging cell phone display, but unfortunately the picture did not come out well.

One of the most frequent display topic requests are ideas for jewelry displays. While in New Canaan, we saw this bracelet display made from paint rollers at the upstairs shop, Caren Forbes. We have to admit that although we have created entire stores full of displays using items found in home improvement stores, it never occurred to us to use spare paint rollers for bracelet displays. Bravo, Caren Forbes!

As always, thanks for spending a few minutes celebrating displays with the Retail Details blog. We invite you to submit images of your displays to be considered for inclusion the blog.  See contact info in the sidebar of this blog. We hope you will visit the websites of our sponsors and contact us if you’d like to become a sponsor.

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STAY DISPLAY INSPIRED!

Retail Details blog, Becky Tyre, Swirl Marketing ~Becky

 

8 display ideas to merchandise any products

Use clever display ideas to present merchandise in intriguing ways. Sometimes displays are intended to catch a customer’s attention and others strive to draw them closer. Either way, visual merchandising is a tool to sell products and well planned displays sell LOTS more product. This post explores some ideas to inspire creative displays.

Visual merchandiser Marissa Wood uses jumbo foam core hands in a store window to bring attention to the textile display. The hands serve a dual purpose, as they also represent the touching of fabrics, emphasizing the textures and feel of the fabrics.

The designers at Lanvin created several installations of feather displays for the Paris store. Attached to the apparel and accessories, the attention to detail in feather placement is impressive.

An all-white window at Sam’s Shoes in Reedley, CA is the perfect backdrop for a series of colorful over-sized hanging shoe mobiles. Sandals and flip flops seem to float effortlessly in a display of summer fun.

It’s gift show season and retailers who attend the market centers know the value of noting display ideas in the showrooms. The rep groups and manufacturers pay us to come up with fun and functional ideas, so take advantage of this great resource of ideas.Onecoast  showrooms are known for their displays and last week in Dallas was no exception. I love the backdrop of this Mud Pie area and you may notice that the backdrop “screen” uses the shape from the Mud Pie logo. Brand emphasis is a positive bonus in any display. Note the use of the Mud Pie logo shape in this wall display, as well. Choosing background colors with the product in mind allows you to display several unrelated collections in a single cohesive display area.

Glass bottles, jugs and inverted bowls serve as jewelry displays at Hiho Home Market in Gardiner, NY. The glass props are intriguing, but not intrusive and do not distract from the jewelry on display. The old music book in the background is a lovely touch. I’ve visited Hiho Home Market and enjoyed peeking at all the wonderful display vignettes.

At Retail Details, we are always on the lookout for fun display shelves and lately we notice a trend of random stacking shelf units. These are just so much fun. We wanted to share a few. Enjoy!

Next stop: Orlando and then on to Atlanta for the gift show. Email me if you will be there. Maybe we will have a chance to meet and compare notes. Stay display inspired!

Retail Details blog, Becky Tyre, Swirl Marketing~Becky

As always, thanks for spending a few minutes celebrating displays with the Retail Details blog. We invite you to submit images of your displays to be considered for inclusion the blog.  Becky Tyre also writes Display Inspirations articles for GIFT SHOP Magazine and welcomes display pictures submitted for print, as well. See contact info in the sidebar of this blog.

Picnic Table Store Displays and Fun Fixtures

Picnic tables may be the perfect display prop. Stackable, sturdy and ideal for creating height in a store display.

Retail Details Blog June 2012 The Garden Room 1

Place one of the benches on top of the table to create a shelf like this display at The Garden Room in Gig Harbour, WA. The second bench becomes a lower shelf angled for visual interest. Below is another of their picnic table displays. In this one they added a park bench for even more height in a patriotic summer display.

Retail Details Blog June 2012 The Garden Room 2

Retail Details blog June Bolick and Traditions PotteryGroup single colored merchandise for impact. This group of red pottery is at Bolick and Traditions Pottery in Blowing Rock, NC.

Retail Details blog June 2012 Radish Underground FB window by Gina Johnson MorrisOur store window of the week is from Radish Underground in Portland, OR. The window credit goes to Gina Johnson Morris. Nice job Gina! The swimming mannequin is clever and fun.

You know we love alternative displays at Retail Details. A wall-mounted headboard makes a great belt display at River Trail Mercantile in Advance, NC.

Retail Details blog June 2012 Uptown Country Home FB door cashwrapWe are always on the lookout for unique cash wraps and checkout counters and we found this one at Uptown Country Home in Dallas, TX. It is made from doors — two half doors form the base and another for the countertop.

Retail Details staff was on the road again and this time we visited Winter Park FL, where we found these wonderful custom fixtures at Stella Luca Salon and Boutique in Hannibal Square. We call this trend Industrial Chic.

Retail Details Blog June 2012 Stella Luca 1

Retail Details Blog June 2012 Stella Luca 2

Retail Details Blog June 2012 DevanesAlmost directly across the street is a lovely shop, DeVanes. We could not resist snapping this picture of the inviting entryway.

We are gearing up for all the summer gift shows and apparel markets. Watch for great ideas that we will share from the showrooms at the marts. Becky is available for visual merchandising trend consultation tours during markets and currently has several openings during the gift show at AmericasMart in Atlanta, mid-July.

As always, thanks for spending a few minutes celebrating displays with the Retail Details blog. We invite you to submit images of your displays to be considered for inclusion the blog.  Becky also writes Display Inspirations articles for GIFT SHOP Magazine and welcomes display pictures submitted for print, as well. See contact info in the sidebar of this blog.

Stay display inspired — DISPLAY. SELL. REPEAT!