Ladder Displays Step It Up

A recent retail roadtrip took us to South/Central Texas and some amazing store visits. Two small towns stood out with charming main streets filled with local, independent shops: Gruene and Boerne. Instagram played a big role in planning the Texas trip. I’m so thankful for the retailers, sales reps and gift industry friends that so generously shared suggestions for stores to visit. That’s how I found the Red Rooster in Boerne, TX.

Filled with lovely fixtures and beautifully displayed products, I’ll be sharing some of our pictures from Red Rooster in future posts and magazine articles, but here’s a simple ladder display they use to display different seasonal products throughout the year. I love versatile, simple fixtures and ladders are an all-time favorite.

Red Rooster Boerne felt birdhouses display ladder

Ideal for felted birdhouses and lanterns, the display changes with each season.

Red Rooster Boerne TX lanterns display ladder

For the holidays each year, the Red Rooster completely transforms into a Christmas store. Known for the annual Dickens on Main event, Boerne residents and visitors love the holidays!

Red Rooster Boerne TX ornaments display ladder

Ornament display at The Red Rooster in Boerne, Texas

Step ladders are available in many sizes and styles. Aluminum styles are more industrial and modern, fiberglass styles come in various colors and the traditional wooden ones with the classic paint shelf have a special charm. Mini step ladders are ideal for placing on top of display tables to add height and create additional display space. Step ladders are also popular for trade shows and craft booths as they fold flat for storage and travel and can be used as anchors for larger shelf units by using the rungs as shelf supports.

What else could we display on ladders? Leave us a comment!

Stay display inspired!






Picnic Table Store Displays and Fun Fixtures

Picnic tables may be the perfect display prop. Stackable, sturdy and ideal for creating height in a store display.

Retail Details Blog June 2012 The Garden Room 1

Place one of the benches on top of the table to create a shelf like this display at The Garden Room in Gig Harbour, WA. The second bench becomes a lower shelf angled for visual interest. Below is another of their picnic table displays. In this one they added a park bench for even more height in a patriotic summer display.

Retail Details Blog June 2012 The Garden Room 2

Retail Details blog June Bolick and Traditions PotteryGroup single colored merchandise for impact. This group of red pottery is at Bolick and Traditions Pottery in Blowing Rock, NC.

Retail Details blog June 2012 Radish Underground FB window by Gina Johnson MorrisOur store window of the week is from Radish Underground in Portland, OR. The window credit goes to Gina Johnson Morris. Nice job Gina! The swimming mannequin is clever and fun.

You know we love alternative displays at Retail Details. A wall-mounted headboard makes a great belt display at River Trail Mercantile in Advance, NC.

Retail Details blog June 2012 Uptown Country Home FB door cashwrapWe are always on the lookout for unique cash wraps and checkout counters and we found this one at Uptown Country Home in Dallas, TX. It is made from doors — two half doors form the base and another for the countertop.

Retail Details staff was on the road again and this time we visited Winter Park FL, where we found these wonderful custom fixtures at Stella Luca Salon and Boutique in Hannibal Square. We call this trend Industrial Chic.

Retail Details Blog June 2012 Stella Luca 1

Retail Details Blog June 2012 Stella Luca 2

Retail Details Blog June 2012 DevanesAlmost directly across the street is a lovely shop, DeVanes. We could not resist snapping this picture of the inviting entryway.

We are gearing up for all the summer gift shows and apparel markets. Watch for great ideas that we will share from the showrooms at the marts. Becky is available for visual merchandising trend consultation tours during markets and currently has several openings during the gift show at AmericasMart in Atlanta, mid-July.

As always, thanks for spending a few minutes celebrating displays with the Retail Details blog. We invite you to submit images of your displays to be considered for inclusion the blog.  Becky also writes Display Inspirations articles for GIFT SHOP Magazine and welcomes display pictures submitted for print, as well. See contact info in the sidebar of this blog.

Stay display inspired — DISPLAY. SELL. REPEAT!

Doors in store (displays): visual merchandising ideas

Retail Details is excited to welcome Chelsea Redfern as our marketing intern. She will be guest blogging, beginning today:

One of my favorite “day off” activities during the summer is flea marketing. As Becky said in my intro, I help manage my mom’s boutique. When we are in a shop funk, we like to explore flea markets for inspiration (oh yes, and the fabulous tea room lunches aren’t so bad either). We were in such place a few weeks ago and found ourselves wandering the aisles of our favorite places around the Ozarks. Here in the aisles of Relics  (a popular flea market in Springfield), I found inspiration and it prompted me to think beyond the “norm” of displaying technique, and open the doors of possibilities.

I first found this booth and didn’t even realize it was a re-purposed door. The door was used not only to create a display surface by attaching a shelf to the door, but also as a wall separating the area into different segments. How fun would this be for a storefront window display? I envision a cute sign hanging within the walls of the white frame, “Come in and stay awhile.”

There are so many possibilities for layering this door/shelf combo with other little tables and elevators to display purses, shoes, holiday décor, and the list goes on. This door/shelf display could even be stationed in a shop as a little floating jewelry play station with a mirror hanging for customers to try on pieces to see what they like best. Display from Franklin’s Flowers.

I want to try this in our shop: attaching various sizes together to form floating display walls for merchandise. This could be a creative way for a shop with little wall space to create different dimensions and resourceful use of space. The wire baskets add a whimsical touch yet it keeps the display light and crisp keeping the attention more so on the merchandise. Display from Catching Fireflies.

What are some ways you stay display inspired? Not only is the Retail Details blog a great tool for keeping a shop fresh and exciting for customers to want to be in, but also a great place for sharing how you stay in love with your shop. Feel free to leave comments by clicking “comments” below each post. As Becky leaves for the NYIGF show, I’m headed to market for the Dallas Apparel show and hoping to come across some fab fall finds!

Three beds, some scales and a bar of soap

Fitts Company, Walla Walla, Retail Details blog, Visual merchandisingIf you are like me, your Mom told you to keep your shoes off the bed. I don’t think the rule applies to this retail display at Fitts and Company in Walla Walla, WA. Here are three displays where the retailers take advantage of the sleep space to show off more than linens. HiHo Home Market, in Gardiner in the Hudson Valley, NY, has numerous themed rooms and this bedroom contains an interesting product mix, combining old and new merchandise in a display built around a black and white theme. The Miller House, a home decor and interior design shop, features linens, books, fragrance sprays and flowers in a cozy bed display at the shop in Stephens City, VA.

Hiho Home Market, The Miller House, Retail Details blog, Visual merchandising, store display

Sweet Anthem Jewelry, Retail Details blog, Visual merchandising, store displayAt Sweet Anthem Jewelry in Salem, MA, painted driftwood serves as accessory displays for belts and jewelry. Natural elements are a popular display trend and this one is cleverly assembled.

Craftland, Retail Details blog, Visual merchandisingPink fabric is strategically placed beneath rectangles of plexiglass on this jewelry display table at Craftland Shop in Providence, RI. This is my favorite idea of the week and I appreciate the way they used varying sizes of plexiglass and staggered the sizes of the colored fabric, as well. Very effective technique. Numerous possibilities.

Home Design Studio, Columbus, TX, Retail Details blog, Visual merchandising, store displayDisplay tip: Note how this presentation has several bars of soap unwrapped within the display.  This makes it very clear what is in the lovely packaging and exhibits the fact that different colors are available. Thanks to Home Design Studio in Columbus, TX,  for sharing an example of this display technique.

Cake Vintage, Nashville, Retail Details blog, Visual merchandisingUnless you are new to the Retail Details blog, you likely know of my love of and obsession with visual merchandising props and there-fore explains my other job as a prop shopper and display designer for The Display Lab. One of my favorite props are scales. I like this hanging scale in a display at Cake Vintage in Nashville, Tennessee. There is something quite pleasant about mixing the industrial look of the scale with the delicate teacups and such “odd mixtures” catch a customer’s eye.

Patina Green, Retail Details blog, Visual merchandising, store displayIn a more traditional scenario, a scale displays vegetables at Patina Green Home and Market in McKinney, TX. I love how they mixed wire, wood and straw baskets, the usage of differing heights within the display and the consistent, appropriate signage. Well done!

Thanks for reading the Retail Details blog. I hope you will join me as we continue the conversation and share display ideas on Facebook (Retail Details Blog) and Twitter(@Retail_Details). I invite you to submit display pictures to be considered for blog inclusion. You can email pictures to SwirlMarketing(at)comcast(dot)net. Be sure to include your store location and website information. I visit hundreds of stores every year and may be in your area later in 2011. Retail Details loves to shop local!

Over the next few months, I will be having a few guest bloggers write for the Retail Details blog. Contact me if you’d like to be considered. I have two spots open at this time.

Stay display inspired!

Retail Details blog, Becky Tyre, Swirl Marketing~Becky Tyre