Store Decor: Some retail shops are decorated using their merchandise as decorations and others use more traditional interior decor items rather than items that are for sale. When using your merchandise as props, try grouping by theme or by color. There are many ways of using color in visual merchandising, though two are especially effective in drawing attention to the displays. Using contrasting colors is one strategy and another is to use different shades of the same color.

Bevello - Raleigh & Winston-Salem, NC

 Bevello stores in North Carolina use artwork and topiaries as store decor. It is a lovely example of the merging of interior design  and visual merchandising.

Puddle Ducks - Lake St. Louis, MO

Puddle Ducks, a specialty childrens store in Lake Saint Louis, MO, took the single color approach in this pretty holiday display.

Ellie - Auburn and Tuscaloosa, AL

Ellie - Auburn & Tuscaloosa, AL

Contrasting colors draw attention to your displays. Ellie Boutiques fully understand this concept! Pictured here, you can see how they use this approach in their in-store displays and their store windows.

A reader submitted this picture, below, of a store that chose bright colors in their store decor. I do not know where the store is located, but I want to share the picture, as it is a very nice example of bold and effective color usage in store decor.

Upcoming themes: I am collecting pictures for a blog about denim displays and fitting rooms. I am also building a file of pictures using suitcases as display props. As you take down your holiday displays, take pictures of your new displays and keep sending them in!

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HAVE A SAFE AND PROSPEROUS NEW YEAR!

~Becky

This entry was posted on Monday, December 28th, 2009 at 12:55 PM and is filed under Boutique Display, Children's Store Displays, Display Ideas, Display Props, Holiday Displays, Retail Blog, Retail Display, Retail Ideas, Retail Image, Store Displays, Store Ideas, Store Interiors, Store Windows, Uncategorized, Unique Displays. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.